Tips on Marketing your business in the quiet summer period ?
Its quiet…
Its holiday time….
Barbie or Oppenheimer?
Questions and Challenges this summer
I am not sure how to or should I spend time marketing my business?
We will provide you with effective tips on how to market your business in the quiet summer period
Engage with Your Current Customers
Focus on nurturing your existing customer base during the quiet holiday period. Send them special offers or personalised messages to show your appreciation for their loyalty.
Leverage Email Marketing
Email marketing remains a cost-effective strategy to reach out to your customers during the quiet holiday period.
Create segmented lists and tailor your email campaigns with summer or holiday subject lines and consider personalised offers.
Optimise Your Content for the Holidays
Incorporate seasonal keywords and optimise your website and social media content for search engine optimisation (SEO).
This will help increase your visibility during the holiday season when people are actively searching for holiday-related products and services
Utilise Social Media
Use platforms like Facebook, Instagram, and Twitter to engage with your audience, share holiday-themed content or take advantage of trends such as Barbie.
There is some fantastic creative content using Ken or Barbie or pink related posts
Create Holiday-Themed Content
Develop useful and interactive content that is focused on holiday-related topics. This could include gift guides, holiday recipes, or DIY tutorials.
Collaborate with Other Small Businesses
Consider partnering with complementary businesses to create joint marketing campaigns or cross-promotions.
This can expand your reach and introduce your brand to new audiences.
Summer-y or Summary
How to market your business in the quiet summer period…
Although the holiday period may be quiet for some businesses, it doesn’t mean your marketing efforts should come to a halt.
